A Wedge Between Woods and the Public - New York Times

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a statement on Sunday that his Friday morning car accident was his fault but private, media outlets have demonstrated it considers the episode anything but private. And the Internet did not exactly roll up its tubes and go away.

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On the Devil Ball Golf blog, Kevin Sullivan, the founder of Kevin Sullivan Communications, writes that the Woods team let the public relations crisis get out of hand in the early, crucial hours. “ Tell it first, tell it yourself and tell it all ,” Sullivan begins in describing how Woods should have handled things before all the clubs were out of the bag. Instead, Woods was 0 for 3, leaving many questions unanswered. Celebrity news and gossip sites like TMZ.com and The National Enquirer have been major players in trying to fill in the blanks.

Full Story: A Wedge Between Woods and the Public - New York Times

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This page contains a single entry by Viraj published on December 1, 2009 12:19 AM.

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